Welcome to Day 6!
This is one of my favorite subjects to talk about; getting traffic and subscribers to come to your blog. I firstly want to let you know that you do not need millions of page views per month to make money blogging. Of course down the line as you get established, you want to increase your traffic but earning money now is very much the real deal if you’re serious about blogging.
Not all blogs all the same. You have to first find your voice in what you want to discuss with your audience. You have to understand what is it that your readers want.
What is it that they need solved?
What types of problems are they having?
Once you understand what your audience wants, you then go about creating the solution to that problem. In order to figure out how to reach out to your audience, you need to be upfront with them. Ask them to email you their “two biggest pain points” or “what would they benefit from”. You can also create a survey for free and have them take a quick and simple survey. Once you have the date you need, you can go on to creating an engaging product for your customers.
Here are my tips:
- Publish compelling content – If you want to engage your audience and also the likes of Google, you’ll want to publish high-quality compelling content. Your posts should be at least 1,000 words long. Posts with at least 1,000 words or longer get the attention of Google which ranks your content higher than other posts which aren’t 1,000 words or longer.
- Be active on Pinterest – Pinterest is one of my main sources of traffic. I highly recommend signing up for a Pinterest business account and using Tailwind to help schedule your pins. I also recommend editing images using Picmonkey.
- Be active on at least one social media outlet – You do not need to belong to a thousand social media platforms. You just need to engage an audience on at least one social media outlet. I use Facebook and Pinterest as those are my favorites.
- Post regularly – You don’t have to post everyday but it’s a good rule of thumb to post at least once a week. You want to stay relevant. You want to also engage your audience. This process takes time in building trust and you want to make sure that you’re posting compelling, quality content on a regular basis.
- Network with bloggers – Don’t look at other bloggers as competitors; look at them as fellow colleagues or friends. We’re all in this together. it’s good to reach out to them via social media, email, attending conferences and asking for help. You can learn something from them and they can learn something from you.
- Share your content – If you want to be found by other people who are looking for what you have to offer, share your content. Offer social shares on your site make your social media icons easy to find.
- Create catchy content – It’s all in the words. Make sure your content is going to catch the attention of your audience. Starting with “How To” or “Top 10” are catchy headlines and catch the attention of readers.
That’s it for today. Tomorrow you will receive the last lesson, so stay tuned for tomorrow’s class!